Friday, August 13, 2004

supersize me

for some reason i find that movie so interesting, i'm still thinking about the stuff that they talked about. I guess i kinda knew all this stuff hanging round with mitch for 5 years but yeh...i found this article and thought that mcdonalds have really tapped into the fact that deep down we are big just a bunch of druggies.

"In short, chocolate stimulates the same parts of the brain as morphine! Quoting Barnard "For all intents and purposes chocolate is a drug - not necessarily a bad one and not a terribly strong one, but strong enough nonetheless to keep us coming back for more." Researchers at the University of Michigan gave a group of chocoholics the drug naloxone, an opiate blocker that stops the effect of morphine, heroine, and other narcotics on the brain. The drug knocked out all desire for chocolate. After taking naloxone, the subjects of the experiment found chocolate about as enticing as a crust of dry bread! The same researchers found naloxone to have the same effect on the desire for cheese and other dairy products. Other researchers noticed the same effects on sugar and meat."

It's why mcdonalds tastes so fucking good! cheese, meat, chocolate shakes, buns with sugar....how can an individual compete with that?

I reckon we should be able to buy naloxone over the counter..imagine that! someone puts a block of chocolate in front of me and says here have some and i go "naaah"....Jon would be able to buy chocolate for the house and it would last longer than 2 minutes. That trully is a miracle drug!!! Unfortunately the side effect is that it makes you really depressed. I guess they will need to find something a little more specific instead of blocking the ability to experience any sense of pleasure...

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